We are so excited to share with you that Dr Jess Herrington and Dr Ben Swift have been successfully granted an Artists + Machine Intelligence (AMI) Research Award from Google Research.
Their project The Future of Creativity: Long-term Relationships with Generative AI imagines the future of our interactions with generative AI by considering whether and how using long-context windows might enhance the creative experience.
Why is this project important?
Today, people generally work with generative AI in discrete sessions. When we use generative AI, we open a generative AI app (e.g. Gemini), input a prompt, and after some iteration, get our desired output. Then we start a new session at another time. In the meantime, the generative AI app forgets the content of our previous session(s).
This current way of working limits the potential of our interactions with generative AI – particularly, the possibility for novelty and personalisation – and is generally seen to augment rather than enhance the creative process. While there is emerging research on long-context windows in generative AI, there is little work on how this affects the creative process.
The Future of Creativity project claims that longer-context generative AI models may allow creatives to explore more complex and nuanced projects over a longer period, supporting creatives in producing richer, more coherent, contextually aware outputs, enhancing the quality and depth of creative endeavours.
We are excited to see this project progress and look forward to updating our community with research outcomes.
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